The Epoch Ledger

Humane’s AI Pin Will Soon Be Bricked

Clara Montague
Woman in a car wearing the Humane AI pin
Woman in a car wearing the Humane AI pin Humane

In recent years, the tech industry has witnessed a plethora of innovative gadgets aimed at simplifying our daily lives. One such product was the AI Pin, developed by the startup Humane, which made waves upon its launch in April 2024. Touted as a revolutionary device that could potentially replace smartphones, the AI Pin was designed to leverage artificial intelligence to provide answers to questions, translate languages, and even play music, all through a compact wearable design. However, what seemed like a technological marvel quickly spiraled into one of the industry’s notable failures.

The Ambitious Vision of the AI Pin

When the AI Pin was first introduced, it was heralded as a device straight out of science fiction, reminiscent of the combadge from Star Trek. Priced at $700, it promised a seamless user experience, allowing individuals to interact with it via voice commands and simple taps. The concept was enticing: a lightweight device that could answer queries, provide real-time translations, and offer entertainment, all while being more convenient than a traditional smartphone.

Unfortunately, the reality did not live up to the hype. Reviews began to surface almost immediately after its release, and they were far from flattering. Many users reported that the AI Pin was often inaccurate, with the device failing to deliver correct information or perform basic tasks. Critics argued that the functions it provided were already easily accessible through existing smartphones, which not only performed these tasks but did so more efficiently due to their advanced touchscreens and apps. As dissatisfaction grew, it became evident that the AI Pin was not the revolutionary product it was marketed to be.

The Downward Spiral

By August 2024, sales of the AI Pin began to plummet as consumers returned devices at a staggering rate. In a desperate attempt to salvage its reputation, Humane slashed the price of the AI Pin to $400, but this move did little to restore consumer confidence. The device’s shortcomings overshadowed any potential benefits it might have offered, leading to widespread disillusionment among its users.

The situation reached a tipping point when, on February 18, 2025, Humane announced a significant shift in its business strategy. The company revealed that it had been acquired by HP for $116 million, a move that left many speculating about the future of the AI Pin. As part of this transition, Humane decided to halt all sales of the AI Pin, marking the end of its short-lived journey in the consumer tech landscape.

Impending Obsolescence

For those who had already purchased the AI Pin, the news was even more disheartening. Humane disclosed that all remaining devices in use would cease functioning effectively on February 28, 2025. While the company stated that the devices would retain some basic functionalities—such as displaying battery life—most of the AI-driven features would no longer be accessible. This left early adopters feeling abandoned, as they watched their costly gadgets become little more than glorified paperweights.

In a gesture of goodwill, Humane offered refunds to customers who had purchased the device within the last 90 days. However, for those who had invested in the AI Pin earlier, there was no recourse for their loss, and they were left to ponder the company’s abrupt withdrawal from the market.

A Reflection on Innovation

In a post announcing the discontinuation of the AI Pin, Humane expressed gratitude to its early adopters, acknowledging their support and feedback. However, the abrupt shift in focus raises questions about the challenges startups face in the fast-paced tech industry. The AI Pin serves as a cautionary tale about the perils of overpromising and underdelivering in a space where consumer expectations are high and competition is fierce.

As the tech industry continues to evolve, the story of Humane’s AI Pin reminds us that innovation must not only be ambitious but also grounded in practicality and reliability. The journey of the AI Pin may have ended, but it leaves behind valuable lessons for future endeavors in the ever-competitive world of technology.

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Clara Montague
Clara Montague

With a degree in Sociology from the University of Chicago, Clara Montague has spent her career uncovering injustices through investigative journalism. Her in-depth reporting on housing discrimination and economic disparity earned her the prestigious George Polk Award. A passionate advocate for ethical storytelling, Clara’s work has been featured in The Guardian and ProPublica. When she’s not chasing stories, she enjoys pottery, urban gardening, and cycling through historic neighborhoods.